Content Marketing

7 random insights on digital media

  If you’re working in the digital marketing industry, social media is nothing more than a business.   If you don’t interact with the pages you like on facebook, they automatically stop featuring on your newsfeed.   Digital media being a clutter breaking medium to advertise on? Think again.   Today’s mantra...

Am I fighting a losing battle?

It’s been around 90 days since I have been working as a social media executive but it’s been almost forever I've been using the internet. Everyone must have noticed the ads popping up now and then on websites but I wanted to know how many...

Own your marketing

None of our customers wake up in the morning and say "Today, I want to see an advertisement". So then why are we creating pointless banner advertisements, search engine ads or promoting via paid Facebook Ads? Why are brands spending money on marketing their products / services, essentially...

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