International SEO Services
If your website visitors come from different countries across the globe than where you’re located, speak different languages, or both, it may be necessary to make relevant changes to your website to cater to all of your international visitors. BriefKase offers International SEO Services to help you expand your website traffic by targeting an international, geographically diverse, multi-lingual audience.
Image courtesy: Moz.com
Without a solid International and regional SEO strategy it is easy to make mistakes that can cause search engines like Google or Bing to significantly drop your site rankings, or even disregard your websites.
What is International SEO ?
International SEO is the process of optimizing your website so that search engines like Google or Bing can easily identify which countries you want to target and which languages you use for business. International geo-targeting requires you to do the following:
- Specify your target country with an international-friendly URL structure. For e.g. www.website.com/in (for India) and www.website.com/ar (for Saudi Arabia)
- Tell Search Engines which language your page is targeting by using language tags (hreflang)
- Create content in multiple languages to rank on multiple local search engines.
To rank higher on local Search Engines (Google.co.in in India or Google.com for USA), you need to optimize your website with relevant International SEO tags and features.
International SEO requires implementation expertise to reap rich dividends.