Looking for a PPC Management Services ? Trust Briefkase.

Our PPC Management Services include Google AdWords and Bing Ads Management to a select set of local & International clients. Our experts are certified on both platforms, Google & Bing.

Google AdWords PPC Management


PPC Management Services Google Adwords

Google AdWords is the most efficient digital marketing channel available for marketers. Via AdWords, you can advertise your business on Search & Display Networks. With rich targeting options available including geography, hour of the day, keywords, interest & category, placement sites and more, Adwords is a go to marketing platform for most businesses across the globe.

Know more about our Google AdWords Partner credentials.

Bing Ads PPC Management

PPC Management Services Bing Ads

Bing.com from Microsoft has roughly 20% market share in the United States. BriefKase can get you started using Bing PPC services, or upload your current AdWords campaigns to Bing. With ad creation, optimization, and management services, we can help you get the most out of your search advertising on Bing.

Know more about our Bing Ads Partner credentials.

How Pay Per Click Marketing works ?

Pay per click marketing (PPC) allows your business to be quickly seen in the search engine results pages. Both Google and Microsoft have their Pay Per Click Marketing programs under AdWords & Bing Ads programs.

The pay-per-click ‘sponsored links’ advertisements are displayed across the top and down the right hand side of the results pages for selected keywords. You only pay when a user clicks your sponsored advert (on a cost per click basis), meaning it’s one of the most effective and accountable forms of marketing to reach your target audience online.

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Pay Per Click Marketing with BriefKase

We offer a results driven approach to pay-per-click management, providing transparent and measurable campaigns that allow you to evaluate the success against your own targets. We are hugely experienced across a wide range of industry verticals and offer a proactive, strategic and highly communicative service. We know that the success of a campaign comes down to continual optimization and refinement. Only with a highly targeted and tightly themed structure can you achieve higher conversion for less cost.

Our PPC marketing service includes but is not limited to the following activities:

  • Objectives & Strategy – We help you define your pay-per-click objectives, target market and develop a realistic strategy with you that will help you achieve the desired results at an affordable cost per click (CPC).
  • Keyword Research – We will perform all the necessary keyword research to develop tightly themed campaigns and adgroups of relevant search phrases to target for your products and/or services.
  • Ad Copywriting – We will create highly targeted and relevant copy for your adverts to maximise click through rates (CTR), increasing your relevancy and lowering your average CPC whilst keeping in tone with your brand.
  • Optimisation & Bid Management – Effective and continued optimisation is key to the success of PPC. Manual and automatic bid adjustment, keyword and match type expansion, ad copy trialling and landing page optimisation are all important ways to increase conversion rates.
  • Tracking & Reporting – We offer a variety of solutions from free integrated tracking and analytic tools such as Google Analytics, to more advanced automatic bid management and analytic solutions for enterprise level clients. All solutions allow for analysis and optimization at keyword level.

Want to work with a Google & Bing PPC Partner?

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