100% Practical SEO Training Course.
Our SEO Training Course will help you hone your Search Engine Optimization skills. We will teach you techniques to master SEO and gain organic traffic growth for your personal blog, corporate or ecommerce website. SEO requires practice and guidance from experts. We curate SEO strategies recommended by Google, Bing & Moz in our 100% practical SEO Training Course.
We offer instructor-led SEO Training Online or at a venue selected by your company. Both offerings are available via Digital Vidya.
Key Highlights of our SEO Training:
- Hands-on projects
- Group discussions via forums
- Interactive online learning sessions
- Case-study based assignments for practice
- SEO Quizes after every module
See our complete suite of SEO Services.
SEO Course Syllabus
SEO Certifications are offered in partnership with DigitalVidya.com. The online SEO course includes the following syllabus and is covered over a 1-month period.
Introduction to SEO & Keyword Research
- History of Search
- Google & its growth story
- How does a Search Engine Work
- Introduction to SEO
- Anatomy of a Search Result (Search Snippet)
- Periodic Table of SEO Success Factors
- Keyword Research
On-Page SEO & Technical Optimization
- On-page SEO
- Basics of HTML: Title, H1, Meta Description, Keyword Usage
- Crawling: XML, HTML Sitemaps, Robots.txt
- Anchor text & Internal linking
- Technical Website Optimization
- URL Architecture
- Page Speed Analysis (GTMetrix / YSlow / Google Page Speed)
- Broken links, Canonicalization & 301 redirects
Off-page SEO, Mobile, Local SEO
- Content Marketing Basics
- Off-Page SEO / Backlink Building
- Anatomy of a hyperlink, Types of links
- Link Building Campaign Strategy
- Metrics to track for Off-page SEO
- Social Media back linking via Qoura, Twitter, LinkedIn, Facebook, Google+ etc.
- Local SEO (Schema for addresses, local keywords, local websites)
- Mobile SEO best practices
SEO Tools, Audit and Measurement
- Screaming Frog Walkthrough
- SEMRush walkthrough
- Google Search Console Walkthrough
- Bing Webmaster Overview
- Auditing a Website & Website Analysis Report
- Monitoring & Analytics
- Algorithm Updates & SEO Evolution
- Building a career in Search Engine Optimization