Podcast

S1E11 – How to generate leads from LinkedIn

There are two ways to generate leads from LinkedIn 1. Organically: Post on LinkedIn from your company profile or business profile often. The organic reach of LinkedIn is quite high nowadays as compared to any other social network. The content you post should essentially take users...

S1E10 – How to find influencers on Instagram

Every business that uses Social Media to promote its products / services would need to work with Influencers to push the envelope. How do you find the right influencers to work with on Instagram or any other social network. There are two approaches that may...

S1E9 – 6 Google Ads hacks any business could use

Lets talk about 6 Google Ads hacks any business could use. Hack #1: Custom intent campaigns - Pick relevant keywords and make a list of landing pages / websites of your competitors. Create a custom intent audience by combining the keywords and landing page list. Target...

S1E8 – How often should you blog?

There are two school of thoughts - Publishing as many blog posts as possible vs. publishing quality content. 1. Quantity: By publishing as often as possible, you are in for the volume game. Like Hubspot or Neil Patel. I work with DigitalVidya.com as a corporate trainer...

S1E7 – How to get more views for your LinkedIn posts

LinkedIn has high organic reach compared to other social media networks like Facebook or Instagram. You can ride on this current trend by sharing your content on LinkedIn. There are two ways to get more views for your LinkedIn posts 1. Post from personal profiles as...

S1E6 – How to start with Facebook Ads

Ever since Facebook opened up its platform for ads, a ton of advertising dollars have shifted to Facebook Ads. As a brand, if you are not advertising via Facebook, then you are losing out on relevant traffic / leads / sales. To get started with Facebook...

S1E5 – How to start in SEO

I started SEO 5 years ago. May be I should have done it earlier. There are two ways in which you could learn SEO and make a living out of it: 1. Build a website / blog in Wordpress, create a ton of content and optimize that...

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