Digital Marketing Blog

Instagram for Business Checklist

Instagram has over 800 million active users. Instagrammers like telling stories and sharing everyday. Every Social Media platform is different and businesses should learn to adapt according to how they work. Instagrammers like looking at stories, interesting photos/videos and sharing this content with friends. Instagram...

Pinterest for Business Checklist

Pinterest is not Social Media Network primarily, it is a more of a tool where people plan their future, immediate or otherwise. People treat Pinterest as a search engine tool. Internet users are discovering, saving, and taking action on what they are saving. There are...

23 basic SEO Checks to rank higher on Google

Gone is the time where ranking a website was as simple as creating a bunch of low-quality content pages, stuffing them with keywords and doing some artificial link building. Today, we live in a post Panda, post Penguin era - two of the major algorithm...

Facebook Reach and Frequency Buying Guide
Facebook Reach and Frequency Buying – The Complete Guide

To run successful brand campaigns on Facebook, you need to reach a large enough portion of your target audience and reach them just often enough to create impact. Facebook Reach and Frequency Buying helps you to provide highly predictable delivery of ads with frequency capping...

On-Page SEO Techniques
On-Page SEO Techniques to Rank Higher in SERPs

On-page optimization refers to all measures that can be taken directly within the website in order to improve its position in the search engine result page. It’s a process in which various components of a single web page for a given keywords starts getting noticed...

On-Page SEO Techniques
Searcher Task Accomplishment and how you can achieve it

Blogging is an age old proven strategy used by many marketers to drive traffic to their business websites via Search Engines.  In early days of blogging, it was possible to earn visibility for your article by repeatedly using keyword phrases spread across the content. Google...

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