Anemos Lifestyle

Anemos is more than a lifestyle store for connoisseurs of fine design. Anemos is an evolution that pays homage to the wind Gods of lore and legend. With 3 showrooms in Mumbai & Ahmedabad and 30+ dealers in pan India generated a huge surge in online traffic via Search Engine Optimization.

 

 

Goals

 

Increase organic traffic to Anemos.in and number of transactions online via Search Engine Optimization

Approach

 

The online home decor aggregator market is crowded with multiple players including Amazon, Flipkart, Pepperfry and Tatacliq. When it comes to organic traffic Search Engines, fan manufacturing companies like Havells, Orient Electric and Usha Fans also have a strong foothold.

Our content-centric SEO effort has resulted in four digit growth of Organic traffic to Anemos.in. One of our key recommendations was to build content clusters across various verticals including Ceiling, Wall, Table, Pedestal and Vintage Fan. Along with creating sub-pages, we also recommended a site restructuring to include articles & blogs under focused verticals. This has resulted in strong internal linking, thereby reaping rich dividends in organic traffic growth.

 

Results

 

Our client has seen a 100%+ growth in Organic traffic over 9 months (October’19 – June’20), resulting in an increase of online fan sales.

 

 

 

Contact Us
close slider